Ramadan Season

Nationwide cultural season for the Ministry of Culture — interactive visitor guides, printed brand applications across multiple cities, and digital campaign content.

Year

2024

Scope

Event branding · Visitor guides · Digital

Client

Ministry of Culture

Duration

4 months

Let’s build something clear, premium, and ready to exist beyond the screen.

Art Direction · Branding · Digital · Experience Design.






Ramadan Season 2024 unfolded across all regions of Saudi Arabia — starting in Historic Jeddah, moving through Riyadh, and reaching cities across the Kingdom — celebrating heritage through cultural, entertainment, and sports experiences.

What I delivered

Interactive screens and illustrated visitor guide maps, printed brand applications — stands, roll-ups, barriers — across multiple cities, and web and social content promoting the season.

Scope

One brand stretched over hundreds of physical and digital touchpoints, kept consistent from a lightbox in Historic Jeddah to a social post reaching millions.