Shor
Complete bilingual brand identity for a consultation platform — logomark, Arabic/English lockups, color system, and full brand guidelines.
Year
2024
Scope
Brand identity · Guidelines
Client
Shor Consultation Platform
Duration
6 weeks
Let’s build something clear, premium, and ready to exist beyond the screen.
Art Direction · Branding · Digital · Experience Design.
© 2026 Ossama Haffoud · All rights reserved
Designed and built by
Ossama Haffoud
Ossama Haffoud
Shor, a consultation platform, needed an identity that communicates trust and expertise while working equally well in Arabic and English — across digital products, documents, and communications.
What I delivered
A circular dialogue-inspired logomark, vertical and horizontal Arabic/English lockups, a confident color system, and a complete brand guideline covering construction, clear space, and misuse cases.
Scope
An identity system ready for real use — from app icon to letterhead — with rules that keep the brand sharp wherever it appears.